Sunday, February 5, 2012

Peruvian Art. El Heladero (The Ice Cream Man)

“El Heladero” is here. Oil on Canvas 4' x 5'. As many of you know, I grew up in Lima, Perú. And I remember very clearly every summer in which the streets would be invaded by the Ice Cream Men. Like warriors, pedaling or pushing this commercial tricycle they would make sure they found their way to you. The tricycle carried this big ice-box painted in a unmistakable yellow color, you could see them coming from far, far away. They also had this little air-horn that made this peculiar sound and they used to announce that they were around, so if you couldn’t see their yellow cart coming, you would definitely hear they were on their way.

The name of the brand of the ice-cream they carried was D’onofrio. The best and the most popular ice-cream brand at the time (http://en.wikipedia.org/wiki/D'Onofrio). They had a huge selection of different flavors and types of ice-cream, and I have to say, they were all really good. During the summer, you would find an “Heladero” in parks, street corners, beaches, etc. and they were either pedaling heir tricycle, or just waiting for you to come and buy ice-cream. There could never be a summer without it’s inseparable companion: El Heladero”.

With this painting I just Finished, I continue with my homage to the characters that are a very important part of my city’s urban history. In my painting, the color of the tricycle and the uniform of the Heladero, are just the way I remember them. Things have changed over the years, and the color of the cart and the uniform have changed.

Hugo.

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